Fashion photography involves a great deal of preparation

Fashion photography involves a great deal of preparation. It’s what separates
basic portraits from fashion or conceptual portraiture. For a typical portrait session, you show up, meet the subject, and take pictures. There is often little discussion of location, hair, clothing, props, and lighting. There is seldom a concept behind the portrait except to make a flattering image
of the subject.

Fashion photography often produces striking imagery because of all the preparation
involved, most of which takes place before the actual day of the shoot.
It involves organizing a location, determining the shoot concept, selecting the
model, choosing the wardrobe, and communicating the concept to the hair and
makeup team. A high-end, single-day shoot may involve weeks of preparation.
To give your portraiture a distinct fashion flair, you must begin to consider
some of the steps you can take to make your images stand out. Ask yourself
what elements will contribute to a strong image.

 Learn about jaket baseball here

For example, Figure 1.1 has a distinct fashion flair primarily from the pose and
post processing. It was part of a boudoir shoot to be given as a wedding gift.
Rather than doing a glamour shoot, we made the shoot high fashion by using
rich colors, purposefully selected makeup, and a fashion pose. This did not take
a great deal of time or preparation, but the client and I did discuss beforehand
the final look we were trying to achieve.

Prepare to Flair
What are you trying to communicate about your subject? Is there a particular
concept or visual aesthetic you’d like to convey?

There are several essential elements to consider when preparing for a shoot with
a strong fashion influence. Breaking down a shoot into these elements allows
you to see the various areas of the shoot you can affect and the myriad results
you can achieve. Here are elements to consider:
■ Concepts
■ Location
■ Styling: hair, makeup, wardrobe, props
■ Posing
■ Lighting
■ Post-processing (Photoshop, retouching, and more)

These elements allow you to take a portrait beyond just a pretty picture of an
individual. You will no longer be taking a person’s portrait; you will be making
a person’s portrait. You cannot expect to just show up and create an image that
looks like it was taken from the pages of a fashion magazine. You should begin
to think of your portraits as mini-productions. You subject is your model,
and as the producer of the shoot you must consider all elements within your
control.

Learn about jaket baseball here

Control is one of the great gifts of fashion photography. As a photographer,
you are in control of every aspect of the image. You determine the composition,
lighting, model, and posing. You have no excuses if the image doesn’t
achieve your goals, because you have complete control.